Audio Experts Audio Experts

Max Media creates and leads audio brands and talent to expand their appeal and deepen their relationships with audiences.

Audio Experts Audio Experts

Max Media creates and leads audio brands and talent to expand their appeal and deepen their relationships with audiences.

About Us

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Max Dugan

Entrepreneurial leader with 25+ years as Multi-Station Programming Manager, Audio Consultant, Research Expert, Content Creator and Talent Coach. Extensive & successful career grounded by informed strategic vision and precise execution.

Led legendary KINK FM to 33-year ratings record
Program Director of 6 different Top 10 Market radio stations
Multiple VP positions over 80+ stations at Cumulus, IHeart & CBS
Creator of unique Classic Alternative radio format, “Iconic Alternative”

Ronnie Stanton

Multi-Format Brand Expert
Executive VP (over 100 stations)
Talent Whisperer
Promotions Savant
Dim Sum Addict

Dan Binder

Major Market Programmer
Multi-Format Brand Expert
Music Scheduling expert
Technical Guru
Hockey Fanatic

Services

  • Strategic Studies
    Study design, recruitment, study execution, data processing, analysis, Strategic Action Plan
  • Library Music Testing/Online Callout
    Full Library Music Testing and Online Callout includes custom testing platform, score, familiar, burn, participant recruitment, data processing, music sort and category recommendations.
  • Focus Groups
    Sample design, objectives planning, focus group questionnaire, recruitment, moderation
  • Talent Coaching
    Role definition, character diamond, break-structure optimization, social strategies, custom TSL tool-kit
  • Remote/Hybrid Programming
    Thought you couldn’t afford top-tier programming? You can now. Full-service programming is available in remote or remote/in-person models with Max Media.
  • Content Testing
    Test audio, video, on-air segments, promotional/marketing campaigns, social content

Formats

Iconic Alternative

Iconic Alternative plays a wide variety of mass appeal songs from the many waves of The “Alternative” catalog that have become pervasive through music television, movies, commercials and radio play… The very best alternative from the 80s, 90s & 2000s – 30 years of New Wave, Grunge and Classic Alternative hits presented with a playful and irreverent attitude – a unique and entertaining audio experience.

Adult Hits

Adult Hits is variety. Expect the unexpected and a variety of fun hits from the 60s to the 2000s. Can you play Madonna & Guns ‘n Rosses on the same radio station? We think you can, and we do. You won’t know what’s coming next but you will know it and you’ll wanna turn it up!  Adult Hits is presented with an irreverent attitude and a contemporary style. It’s rooted in familiarity and fun.

Classic Hits

Classic Hits plays a variety of styles, genres and eras – fun songs that everybody knows and likes from the 70s, 80s & 90s. While listeners will know every song, they won’t know what’s coming next as “surprise and delight” is foundational to the listening experience. Classic Hits is presented with a fun & playful attitude – You’ll smile as you tap and sing-a-long to this station.

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